Web development in Basel
Updated: 2026-10
Many Basel companies address investors, partners and talent from around the world. We build English-first websites for them, with German versions where local customers or authorities need them, technically clean for search and structured so AI assistants can cite them. For life sciences, we take care with wording that touches regulated claims.
Your region: Basel
International talent is one of Basel's key resources, and for many companies the website is the first impression for candidates from abroad. At the same time, investors and partners expect clarity about technology, team and progress. An English-first website with honest, well-structured content serves all of these audiences.
For companies in pharma, biotech and medtech, website wording needs care: statements about efficacy or health benefits can be regulated, particularly towards the general public. We structure content to explain technology and progress clearly without crossing that line, and we coordinate sensitive wording with your regulatory team. We are based in Zug and work remotely, with workshops in Basel.
How we deliver
English first
Content written for an international audience, with German versions linked honestly.
Careful with claims
Clear explanation of technology and pipeline without promotional health claims.
Careers for international talent
Career pages that answer what candidates from abroad need to know.
Technical SEO and GEO
Fast, structured pages that search engines and AI assistants can understand.
Why Innopulse
- —Care with regulated wording.
- —Multilingual structure with honest hreflang.
- —Code and content belong to you.
Parent service: Website Development
Matching offers
Website relaunch with an SEO and GEO foundation
A relaunch that protects visibility instead of losing it: we capture every URL with impressions from Search Console, build the new website on Next.js with technical SEO, structured data and a GEO foundation, permanently redirect old URLs to the matching new pages, and check indexing and redirects after go-live.
Technical SEO audit
A technical SEO audit examines the foundation of your findability: indexing, Core Web Vitals, structured data, crawling and site architecture. The result is a prioritised list of actions showing which technical levers deliver the greatest visibility gain — and in what order.
GEO/AEO optimisation (AI search)
GEO and AEO optimisation makes your content citable for AI answer engines: structured data, snippet-ready answers, a clean llms.txt and clear entity signals. The result is visibility where search increasingly happens — in the answers of ChatGPT, Perplexity and AI search.
Local SEO Switzerland
Local SEO makes a Swiss company visible in regional searches with buying intent: an optimised Google Business Profile, local landing pages, regional signals and a considered approach to reviews. The result is visibility exactly when somebody in your region searches for what you offer.
More regions
Web development for Lausanne
Lausanne's university spin-offs and its international sports organisations both need websites that explain complex things to a global audience in English. We build them as reference sites — clear pages per topic, indexable documents, structured data — that people and AI assistants can rely on. French versions come from professional translators; our own work is in English and German.
Web development in Zurich
Companies in Zurich often need a website that works in English and German, for an international audience and for local clients. We build bilingual websites where each language version is genuinely written for its audience, correctly linked for search engines, and structured so that both Google and AI assistants can cite it.
Web development for Geneva
Many organisations in Geneva communicate primarily in English with a global audience of donors, partners, member states or clients. We build English-first websites for them that are accessible, fast, well structured for search and ready to be cited by AI assistants. We do not produce French content; where a French version is needed, it comes from professional translators or your own team.
Software development for Lausanne
Many Lausanne start-ups begin with a prototype built in a research lab: it proves the idea, but it was not designed to serve paying customers. We help turn it into a maintainable web product — proper data model, permissions, tests, deployment — while keeping the scientific core intact. We work in English and German, not in French.
FAQ
Do we need a German version?
For international audiences, not necessarily. For local customers, authorities or recruiting, often yes.
Can we describe what our product does?
Yes, with care. Scientific information for professionals is treated differently from promotion to the public; sensitive wording should be approved by your regulatory team.
Do you write the content?
Yes, in English and German, together with you.